Prime Travel & Tour was established in 1979. Through innovation, quality services and the ability to constantly re-invent ourselves, we have grown into one of Singapore's largest Travel Management Company with network of offices strategically located around the region. Prime Travel has been constantly ranked among the top 10 agents for various airlines.

Prime Cruise Asia (PCA), our sister company, a cruise only specialist agent with more than 15 years experience in handling luxury cruise passengers, has the expertise to support all your major needs in planning your cruise vacation, meetings and events at sea. As one of the pioneers who chartered the stately QUEEN ELIZABETH 2 to serve the Asia market 15 years ago, PCA has till date established strong partnerships with the World’s best cruise liners including the all suite ultra luxury SEABOURN cruise line, the six star luxury Crystals cruises, the Cunard line who owns QUEEN MARY 2 - the largest ocean liner in the world, NCL, Holland America Line; and held strong affiliations with other cruise line like Princess, Royal Caribbean and Costa Cruises.

Prime Travel generates an annual turnover in excess of S$42,000,000 in Singapore, and S$60,000,000 group wise

To be a reputable provider of travel products & services, offering a comprehensive range of innovative, quality, professional & personalized services that are unparalleled and exceed customer expectations.

Customer Focus Customer comes first. Constantly focusing on our customer needs and expectations, we build our operations and make decisions with customers in mind so that we deliver value to our customers. People Development People are our greatest asset and cornerstone to our success hence we support each individual’s efforts to reach their fullest potential so that everyone has the opportunity to grow and share in the company’s success Technology We embrace technology in bringing about efficiency and productivity so as to ensure that we deliver superior services effectively to our customers.

IATA International Air Transport Association NATAS National Association of Travel and Agents Singapore STB Singapore Tourism Board G13 G13 Alliance

Cruise Office Prime Cruise Asia Pte. Ltd. 16 Raffles Quay #B1-32 Hong Leong Building Singapore 048581 Tel: +65 6221 6580 Fax: +65 6221 6535 Malaysia Office H. T. T. Travel (M) Sdn Bhd Suites 11.02 & 11.03 Level 11 Menara Haw Par Jalan Sultan Ismail 50250 Kuala Lumpur Tel: +603 2072 2866 Fax: +603 2078 8002 Japan Office Prime International Japan Co., Ltd 14F Sumitomo Building 2-6-1 Nishi-Shinjuku Shinjuku-ku, Tokyo Tel: +813 5324 9731 Fax: +813 3340 5327 China Office Shanghai Peace International Travel Service Co., Ltd 23F Jin Cheng Building No. 511 Tian Mu Road West Shanghai 200070, China Tel: +86 21 3303 0480/0143 Fax: +86 21 3303 5480